TURN ROUTINE OIL CHANGES INTO A DEALERSHIP REVENUE STREAM WHILE BUILDING LONG-TERM RELATIONSHIPS WITH CONTRACTORS.
Everyone in the construction industry knows the importance of preventive maintenance (PM) to optimize machine uptime and the health of equipment fleets over their lifespans. However, many construction equipment dealerships struggle with the role they play in the process for their customers.
While many large equipment dealers work with OEMs to offer extended service contracts on new machinery processes, there are missed opportunities when selling used equipment and supporting the existing machinery in a customer’s fleet.
There are also several questions about how to sell service to customers during the sales process or after the sale, as well as concerns about how a dealer ensures it can perform PM services in a timely fashion for its customers.
DOWNLOAD THE DEALER PREVENTIVE MAINTENANCE GUIDE TO LEARN:
- How preventive maintenance boosts dealership profitability
- Benefits of offering customers PM service plans
- Tips for talking to contractors about dealership PM programs
- Ways you can streamline routine oil and fluid changes
HEAR FROM CURRENT CUSTOMERS:
“Equipping our trucks with a mobile lube system frees up a lot of time during our week, which means we can be more responsive to our customers’ needs. And, the system we chose is perfect because it’s customizable, so we don’t waste any space on our service trucks.”
– Homer Gonzalez, Grandville Ditch Witch Sales of Michigan location.
“Since we were servicing our rental fleet as well as our customers’ equipment, we were having a hard time keeping up with the preventive maintenance aspect of the business. But since purchasing a Sage Oil Vac trailer, and then later a lube truck, we have gone from doing one PM a day to three PMs a day. That’s had a major impact on our business.”
– Monty Bonjour, branch manager of Associated Supply Company, Inc. (ASCO), Amarillo location.